// 01 / Paid Social
Meta Ads
Facebook and Instagram advertising campaign work, including campaign setup, audience targeting and performance monitoring.
View Meta Ads Work
Digital Marketing Specialist
Marketing that answers to leads and sales, not clicks.
I'm Mehedi Hasan Alif. I plan and run paid campaigns, lead generation and email follow-up for small and growing businesses. I start with what the business needs, then pick the channel, not the other way round.
Meta Ads · Google Ads · Lead Generation · Email · Social · YouTube SEO
Tools I work with
- Meta Ads Manager
Google Ads
Google Analytics
Google Tag Manager
Canva
WordPress
n8n
Buffer
// 01 / The problem
Four things I hear a lot.
- 01
You're spending on ads, but you can't say which part is actually paying off.
- 02
The traffic looks fine. The enquiries that come in are mostly the wrong ones.
- 03
Your social media is active, yet nobody can point to a customer it brought in.
- 04
People ask for a quote, then wait too long for a reply and go elsewhere.
These are rarely "ad problems." They tend to be tracking, targeting, offer or follow-up problems, and the ad account is just where they show up. I find out which one it is first, and fix that before anyone spends more.
// 02 / Services
Six ways I can help. One question behind all of them.
What should this business get out of its marketing? The channel comes after.
// 03 / Selected work
What the work looked like.
A selection of campaign and advertising work from projects I've worked on.
View Meta Ads Work
// 02 / Paid Search
Google Ads
Google Ads campaign work including search ads, ad group structure and ad extensions.
View Google Ads Work
// 04 / Process
How a project runs.
- 01
Understand
Before I touch an account, I want to know what the business sells, who buys, and what a good month looks like.
- 02
Audit
I review what's already running: tracking, campaigns, pages, follow-up. We find what's working before we change anything.
- 03
Strategy
One clear goal, a channel plan to match, and a budget that makes sense for it.
- 04
Build
Campaigns, creative, pages and tracking get set up properly, so the numbers can be trusted later.
- 05
Launch
We start small enough to learn quickly and avoid expensive mistakes.
- 06
Optimize
Regular reviews, honest reporting, and changes based on what the data actually shows.
Mehedi Hasan AlifDigital Marketer
// 05 / Behind the strategy
Hi, I'm Mehedi.
I got into digital marketing because I wanted to build a career where I could work independently as a freelancer from home while developing real business skills.
One of my early client experiences was with a client from North Little Rock, Arkansas. I worked on helping bring back his YouTube channel and later also supported his car dealership business. Working across both areas gave me a practical understanding of how different parts of digital marketing can connect with an actual business.
One of the biggest things I learned from working with clients is time management. Freelancing means managing your own work, deadlines and client expectations, so I learned that doing good work is not only about knowing the tools. It is also about managing time and delivering consistently.
- 2+ years of freelance digital marketing
- BBA student
- Business, technology and entrepreneurship
// 07 / Questions
Straight answers.
Mostly small and growing businesses: local and service companies, e-commerce stores, real estate and automotive sellers, restaurants, and some B2B. The common thread is that they need enquiries or sales, not just visibility.
Yes. Meta is better at reaching people who weren't looking yet. Google is better at catching people who are. I'll tell you which one to start with, and I'm happy to work on just one.
Usually, yes, because campaigns improve with steady attention. One-off audits and campaign setups are also possible.
Yes. I can take one channel, review what's in place, or work alongside whoever already handles your content or sales.
Yes, I offer a free marketing audit. Send me your details through the form and I'll get back to you.
Access to your ad accounts and analytics, a clear idea of what a customer is worth to you, and someone who can answer questions quickly. If tracking isn't set up yet, we begin there.
Against the goal we agree at the start: qualified leads, bookings, sales, or cost per result. Clicks and impressions are only useful if they connect to that.
No, and be careful with anyone who does. Too much depends on your offer, pricing, market and follow-up. What I do commit to is clean tracking, honest reporting and decisions based on data.
Let's find the gap in your marketing, then build around it.
Tell me what you sell and what you want more of. I'll tell you what I'd look at first, on a short call or through a free audit.